This report provides an in-depth quantitative and qualitative data review of technology behaviors for the U.S. Black population. In summation, this report will give you the understanding needed to genuinely engage this valuable population segment and feel more secure in developing marketing strategies that will help your business gain their share of this large, fast-growing, and influential market. Learn more about the:

  • Primary Internet Providers for Black Households
  • Preferred Devices to Stream Video Services
  • Streaming Video Services Black Households Subscribe To
  • Primary TV Provider for Black Households
  • Black Smartphone Usage and Behaviors
  • As Well Future Tech Devices & Categories Most Excited For and More!

To see how marketers are leveraging Claritas’ deep understanding of multicultural segments, across local, national and digital markets for smarter targeting, smarter planning and smarter buying to help drive bigger profits, call 800.234.5973 or visit here.

Complete the form below to get Insights: