AI-Powered Marketing:
Unleash Unmatched ROI
Claritas unlocks the power of AI to revolutionize your marketing. Our patented technology analyzes mountains of proprietary data, creating a rich tapestry of consumer insights. This combined with the industry's most robust identity graph, fuels our ability to optimize across personas, creative content, media selection, and attribution, ensuring every dollar reaches its full potential.
VIDEO: Claritas' Integrated Marketing Optimization Platform
Each section in this portal has content specific to Claritas' AI solutions. Click the links to learn more.
Clair
Forget lines of code - Clair is Claritas' revolutionary AI engine, a patented, ever-evolving brain. She tirelessly analyzes mountains of data, weaving together an intricate tapestry of the American consumer. Her insights, fueled by human understanding and cutting-edge technology, empower marketers to navigate the ever-shifting currents of human desire and engagement.
Blogs
- The Future of Marketing with AI Creative Optimization
- 3 MYTHS & 4 TRUTHS ABOUT AI
- Embracing AI to Shape the Future Success of Banking
- The Future of DCO is AI Creative Optimization
AI Optimization Platform
- Info Sheet - AI Optimization Platform
- Video: Claritas AI Officer on Nasdaq TradeTalks
- Video: What's New/What's Next Webinar - June 2024
- Video: What's New/What's Next Webinar - April 2024
- Video: What's New/What's Next Webinar - March 2024
- Video: What's New/What's Next Webinar - February 2024
Creative Optimization
- Info Sheet - AI Creative Optimization
- Info Sheet - AI Optimization Platform
- Case Study - Ad Council
- Case Study - Kroger
- Case Study - General Motors
- Case Study - Shell Go+
- Case Study - Progressive
- Case Study - Omaha Steaks
- Case Study - Major League Baseball
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- Video: Claritas AI Officer on Nasdaq TradeTalks
- Video: What's New/What's Next Webinar - March 2024
- Video: What's New/What's Next Webinar - February 2024
- Video: Claritas at the ANA AI For Marketers Conference | Crawl, Walk, Run, Fly! Navigating Your AI Journey- April 2024
Dynamic Audience Optimization
Measurement & Attribution
The Cornerstones of Claritas AI
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Additional Resource Pages
For more key Claritas collateral, including podcasts, videos, fireside chats, ebooks, industry reports and more, click on the appropriate landing pages listed below.
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Identify - for more information on how Claritas can help you identify your best customers' lifestyles, preferences and behaviors so you can better target your customer and prospect messages.
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Deliver- for more information on how Claritas can help you execute campaigns across multiple channels and reach your customers/prospects when and how they'll be the most receptive.
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Optimize - for more information on how Claritas can help you accurately measure your campaign strategy across multiple online and offline channels, so you can make better business decisions.
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